SCCV MEMBER NEWS | Meliá Hotels International Partners with Vietnam Airlines To Support Disadvantaged Youth in Vietnam
August 21, 2024
HO CHI MINH CITY (July 24, 2024) – One of Vietnam’s largest hotel players has teamed up with the country’s flag carrier, Vietnam Airlines, to give some of the country’s most disadvantaged youth a taste of the warm hospitality both businesses are known for.
Following the success of a similar event last summer, Meliá Hotels International and Vietnam Airlines teamed up on July 23rd for the ‘Dream Day Trip,’ hosting 70 orphans from Nha Trang for an overnight stay at Meliá Vinpearl Cam Ranh.
The event marked the start of a long-term agreement between the Spanish hotel group and Vietnam Airlines with the intention of supporting local communities through once-in-a-lifetime experiences. Each year Meliá will select a domestic destination where they have a hotel or resort and organize a fun-filled trip for disadvantaged Vietnamese youth to the location. The growing hotel group currently has 19 hotels spread across the country.
“The Dream Trip was founded on the belief that all children deserve the right to dream, grow up healthy, and shine in their own way, regardless of their circumstances,” explained Andrea Barbi, Meliá Hotels International’s head of marketing for APAC. “Through the signing of this agreement we can ensure that we’ll continue to brighten the lives of children in difficult circumstances for years to come.”
SpaceSpeakers Group and Vietnam Children’s Fund Social Enterprise Co., Ltd were also involved in this year’s special two-day event. SpaceSpeakers Group, who represent some of the country’s most popular musical artists, played a pivotal role by introducing the children to some of their idols before leading them through a dance party. Activities arranged by Meliá Vinpearl Cam Ranh included planting trees, a painting session and coconut leaf craft activity, and an outdoor team building activity.
“The impact these fun-filled activities had on the children was expressed through their heartfelt smiles and laughter,’ said Mario Caballero, cluster general manager for Melia Vinpearl South and Phu Quoc. “It was with great joy that we could provide the backdrop for such an important event.”
“Through coming together with organizations and businesses that are passionate about our country we believe we can make a difference in these children’s lives,” said Mr. Do Dong Hung, marketing manager of Vietnam Airlines. “This Dream Trip was an unforgettable experience for all those involved.”
Sustainability and corporate social responsibility are an essential part of Meliá Hotels International’s worldwide vision and the hotel group was named in the latest Sustainability Yearbook by S&P Global as one of the top-performing hotel companies globally.
“We are committed to bringing this vision to Vietnam,” added Andrea. “The Dream Trip represents a significant step towards our vision for CSR, as we join forces with Vietnam Airlines to impact the lives of Vietnamese children.”
About Meliá Hotels International
Founded in 1956 in Palma de Mallorca (Spain), Meliá Hotels International has more than 400 hotels open or in the process of opening in more than 40 countries, and a portfolio of nine brands: Gran Meliá Hotels & Resorts, ME by Meliá, The Meliá Collection, Paradisus by Meliá, Meliá Hotels & Resorts, ZEL, INNSiDE by Meliá, Sol by Meliá and Affiliated by Meliá. The Company is one of the world’s leading hotel chains in the leisure segment and its experience in this area has allowed it to consolidate itself in the growing market of urban hotels inspired by leisure. Its commitment to responsible tourism has led it to be recognised as the most sustainable European hotel company (listed as “Sustainability Yearbook Member” in 2024 by S&P Global), as well as being a “Top Employer 2024” brand in Spain, the Dominican Republic, Mexico, Italy, Germany, France and Vietnam. Meliá Hotels International is also part of the IBEX 35. For more information, please visit www.Meliáhotelsinternational.com
About Meliá Hotels & Resorts
Meliá has 125 hotels in Europe (57), America (19), Cuba (15), Africa (5) and Asia (29). We are present in 31 countries and currently have 24 hotels under development in 10 countries.
At Meliá Hotels & Resorts, we stand out for our unique Spanish style in the hospitality industry and for our warmth, closeness and passion for service. This means that we offer our guests a unique wellness experience.
Our Spanish warmth and spontaneity are part of our Mediterranean roots and are always present in the Meliá experience. An experience that is enriched by providing thoughtful extra services. Paying attention to the smallest details and providing personalized experiences for each guest.
We see wellness from an innovative perspective. It is not wellness applied only to nutrition or wellness services, it is 360º wellness. The wellness we want to convey is global. You can find it in all aspects of the brand from different perspectives: physical wellness, spiritual wellness, leisure wellness, social wellness, occupational wellness, environmental wellness, financial wellness and nutritional wellness.
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